Sunday, August 5, 2012

PONY RIDER



Pony Rider is about celebrating the beauty in the ordinary everyday things

Biting into an overripe plum.
Cracking the top of a creme brulee.
A pot of freshly brewed tea.
Curling up on the lounge to read the the weekend paper.
Using the "good" linen for the everyday...

I came across this brand and wanted to introduce you to one of my favorites as a source of inspiration and home wares labels, Sydney based Pony Rider. In their own words, Pony Rider is all about "celebrating the beauty in the ordinary everyday things" .Their latest campaign entitled 'Aztec Highway' doesn't disappoint, and I love the stylistic choices of the brands look-book of it's new collection .With colourful pom pom garland used throughout the campaign, such a sweet touch along side stick teepees.Emphasizing the brands laid back style. 
 
Pony Rider is a brand new collaboration between Sydney friends Kelly Searl and Jacqui Lewis. All their lovely textiles and soft furnishings are designed in house, and then hand screen printed and sewn in Sydney.I do love a story about creative collaboration between friends with varied backgrounds and demanding day jobs .Kelly’s background is in textile design and development (she’s worked with Sass & Bide, Oneteaspoon, General Pants and many more), whilst Jacqui is a PR whizz with her own communications agency!how talented indeed, and very inspirational.

Ponyrider also has such a beautiful website? Love the simplicity of the layout and clean, crisp photography. You can buy Ponyrider cushions, tea towels and napkins here very reasonably priced and there blog is also worth a look.

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